BBC Focus Magazine

[Colm]

OK, if his "subliminal" messages only work on some suggestible people, how come they always work on the audience members he picks at "random"?

[Ush]

It only worked on some of the audience. About 50% of them I reckon.

[M Paul Lloyd]

I don't think anything on the TV is ever 'random' these days.
It's all rehearsed and preplanned, even the so called 'spontaneous' man in the street interviews.